I died, see page 56

May 17, 2016
I Died, See Page 56

That’s a real grabber, no? It was the best headline I ever read. A teaser for a first-person account from a guy whose heart had stopped while out hiking, and was then resuscitated on the side of a mountain. It claimed my attention, compelled me to read on, and has ever since served as a […]

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Could Mark Cuban be right? Could the NFL being sowing the seeds of its own destruction? Seems highly implausible. As the most profitable sports league in the world with $1 billion of profit, it’s hard to believe anything can derail this American institution. Cuban, though, contends that the NFL’s own greed and its drive to […]

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Will an appearance on CNBC, FOX Business, or other business TV networks spike a stock price or drive demand for a product? Probably not. But if leveraged properly, it can be worth its weight in gold. Last year, we secured scores and scores of appearances on CNBC, Fox Business, and Bloomberg TV for our clients. […]

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If it bleeds, it leads

August 11, 2014

The old newspaper adage has more to do with us than with journalism. At least that’s one conclusion from Abundance: The Future is  Better than You Think. The 2012 book by Peter Diamandis and Steven Kolter. Diamandis is an engineer, physician, entrepreneur, and founder and chairman of the X PRIZE Foundation. I had been meaning […]

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We call them the incendiary media, those tech publications that might not have the name cache of a Wall Street Journal or Wired magazine, but bring with them the ability to stoke national interest in a technology — be it a consumer gadget or an enterprise solution. They tend to be read by the real […]

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Perhaps it’s something in the water, or maybe universities are just doing a better job of preparing graduates for the world of public relations, but our Junior Associate class of summer 2014 is turning out to be the strongest we’ve ever hosted here at Gregory FCA. Each summer, we bring in eight to 12 Junior […]

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COMPUTERS: Are they becoming more like humans? I have been working a lot lately in some pretty funky technologies — quantum computing, artificial intelligence, machine learning, and other stuff I don’t fully understand, but somehow manage to write about and promote. One of my most brilliant clients, Stephen DeAngelis at Enterra Solutions recently wrote a […]

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TRUSTED NEWS: Recent survey finds Fox News most trusted source, MSNBC the least. Outrageous. A sham. Totally biased.  Bad data. Disgraceful. That just might be your response to a recently publicized survey that found Fox News to be the most trusted news source in America, while MSNBC to be the least. In fact, an astounding […]

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Perhaps my biggest joy of being in public relations is that every day, I am fortunate to work with a different business that views the world in a unique light and can offer new insights and learnings that I can use to grow as a professional. And then, there are the others. Companies locked in […]

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My fascination with Edward Snowden has regrettably brought me no closer to any conclusions on whether this NSA leaker is a patriot or a parasite. In an earlier blog post, I reviewed both Glenn Greenwald and Luke Harding’s books about Snowden and shared some of the troubling inconsistencies in Snowden’s story and the storytelling contained […]

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Outside of its people, an enterprise’s most valuable asset is frequently its reputation. Organizations go to great lengths to build a brand that will effectively communicate their value to clients, employees, prospects, investors, and an organization’s other, key constituents. Why, then, do these very same organizations fail to comprehend, plan, or execute effective practices that […]

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