FULL HOUSE: Over 100 attendees joined us for the event More than 100 attendees turned out for our panel discussion yesterday on The Art of News and Storytelling in the Age of Social and Digital Media. The event brought together agenda-setting thought leaders in media and digital communications for a round table that attracted communications […]

With one week to go, everyone at Gregory FCA is excited about the national media panel that’s coming to Philadelphia to share with us The Art of News and Storytelling in the Age of Social and Digital Media. In the last two weeks, I’ve received a lot of requests for more information about who will […]

Gregory FCA loves clients that are continually in motion, reinventing themselves and their public relations programs. Over the past five years, no client has been more successful at this than eBillme. They came to Gregory FCA in 2005 as a fledgling start-up from Ottawa, Canada, with a concept that frankly was way ahead of its […]

The revolution started that day in 1995 when a pony-tailed entrepreneur met me at the front door of a former train station and pointed to a server, sitting under a table in his inner office. “Every time that red light flickers,” he said referring to the hard disk drive, “I make a little money.” The […]

A panel comprised of reporters, writers, editors, social media directors, and a nationally recognized professor from Columbia University are coming to Philadelphia, as part of a panel discussion designed to shed new light on the news business, storytelling, and social media in the digital age. The Art of News and Storytelling in the Age of […]

A couple of weeks ago, I shared a video with you that we produced when we presented to and won as a client Leggett & Platt (NYSE: LEG), a Missouri-based, $3 billion S&P company. Creativity and enthusiasm won the day with our parody of Philly’s favorite film, “Rocky.” Ever since I wrote the post, I have been […]

I am often asked by peers who started with me in public relations, “How did you manage to create a breakout firm, one that lands national clients?” I’ve always hated sharing trade secrets. But I believe creativity and enthusiasm are the keys to convincing prospects, regardless of where they are located or how large they […]

Granted, I am an unabashed booster to Gregory FCA. Can’t help it. My name is on the door. But sometimes it’s important for the world to understand our culture and what it means to be part of the mission. And when I say mission, I do mean mission. We work under the mentality of “brothers […]

The Tiger Woods sentiment analysis we conducted struck a real chord with the media. Kurt Badenhausen at Forbes covered it, and it led to a ton of inquires from others who wanted the research. I also got a call from a major sports agent who wanted to see if we could do a similar analysis […]

Twenty years ago today, I propped a piece of plywood between two filing cabinets and founded Gregory FCA. Within a year, I had moved out of my basement and into an office, and was off and running. The company has since grown into the largest Philadelphia public relations firm in the greater metro area, as […]