As public relations professionals, we’re honored to work with remarkable businesses that benefit from the power of public relations. But we thought, what about those businesses that never make the radar? Eager to meet and recognize the best and the brightest, Gregory FCA and Safeguard Scientifics have launched the “Best Unknown Business in America” contest. […]

Confession time: It was all once based on the hope theory, this art of public relations. Public relations pros would craft a message we hoped would resonate with influencers — such as media. We then hoped they would find value in the message and distribute it to their audiences. Once out there, we hoped the […]

We’ve been hard at work creating a new website for Gregory FCA that uses contemporary, “responsive design” to visually showcase client results on laptops, desktops, tablets, and smartphones. Responsive design detects the platform that visitors are using and adapts dynamically to provide the best experience. Today we’re ready to show the finished product. We released […]

Talk about thin-skinned journalists. This week’s flame up between the Obama White House and Washington Post columnist Bob Woodward stands as a stark example of how hypersensitive the press can be when pushed back hard. Woodward contends and a White House aide confirms that Woodward and the White House engaged in a 30-minute shouting match […]

So God Made a Publicist

February 9, 2013

The question of cred and TED

February 7, 2013

At first, they served as mind-blowing studies into the human condition and the direction of everything from education to energy, world affairs to space travel. Today, TED Talks, the highly popular series of spoken word presentations, sound more like simple pitches from entrepreneurs eager to fund their wind farms, organic lines of pickles, or to […]

Why “Duck Dynasty” soars

January 28, 2013

And why American TV needs more shows about the intrinsic value of family It’s funny how families have quietly worked their way back into American media and entertainment, even as Hollywood does its best to block their re-entry. The back door is a new breed of reality blue-collar TV that’s providing a last bastion for […]

In human terms, a documentary maker undoes Oscar-nominated “Gasland” These are the people I know here in Pennsylvania: The small farmers scratching out existences on family farms in counties throughout the Commonwealth. The faces I pass on the way to my cabin on Penn’s Creek in Central PA, and that I see at the county […]

As Jim Morrison sang, this is the end. The last post I will ever write about Lance Armstrong, the fallen hero of mine. Almost two years ago, I wrote a post offering my suggestions for how Armstrong could preserve his reputation and avoid the train wreck played out last night in Oprah’s confessional. It was […]

This post was written by Jake Tulsky, Business Development Manager The coolest technology at this year’s CES is a device first envisioned by Philo Farnsworth in 1920. TVs are dominating Central Hall at CES with major manufacturers debuting a host of new designs and functionality. Sony, LG, Sharp, Samsung, and Panasonic are all here, showing […]