BLUNDER: CNN stands corrected How could one of the world’s most important news sources get it wrong? This morning, no doubt many Americans were huddled around their TVs watching as CNN mistakenly reported that the U.S. Supreme Court had struck down the individual mandate, essentially gutting recently enacted health care reform. A producer’s error had […]

A successful social media program is often more of a science than an art. You won’t achieve your business objectives without putting in place the proper planks, processes, and procedures to support your efforts. I talked to Forbes contributor Kimberly Whitler about some of the tactics we recommend to clients, and she featured my advice […]

ENERGIZED: We power up the first meeting of the DVMA Three years ago, I realized that the world was about to change and the epicenter for that change would soon occur in a place near and dear to my heart. Originally from Western Pennsylvania, I became enamored by early stories of vast reserves of clean-burning […]

As a national PR firm, we typically don’t dabble in local PR flare-ups of little interest to those outside Philadelphia. But here in Philly, where football is a religion, we couldn’t resist commenting on last week’s news that the Philadelphia Eagles had parted ways with long-time President Joe Banner. The news came as a particular […]

By the headlines you would think that the Facebook IPO was a colossal failure. “Was the Facebook Deal Overhyped?” asks CNBC. “Facebook IPO More Whimper than Bang,” exclaims CBS. “Facebook IPO Gets Chilly Greeting on a Cool Morning,” notes Forbes. In the middle of the afternoon on Friday, I walked past the TV in our […]

I’ve got to admit, I am a business idea killjoy. You know the kind of guy who always tells you why a business idea you came up with won’t work or how it was tried before and failed. I blame it on having been around the block a few times, and having seen the winners […]

This post was written by Sara Nugent, Executive Editor of Social Media Today’s topic on GThink: “Next-Generation Publishing Platform Hyperink Wants To Transform Blogs Into Books,” covered by TechCrunch. Abstract: Hyperink, a next-generation digital book publishing platform, is debuting a service which helps bloggers create short books from their existing content. The startup will help […]

BABY ON THE WAY: Rancic has become a spokeswoman for women’s issues Today’s topic on GThink: “Giuliana Rancic: Baby On The Way Via Surrogate For E! Host, Husband,” covered by The Huffington Post. Abstract: Giuliana Rancic, host of E! News and reality TV star, and her husband announced that they’re having a baby via a […]

RACES REMEMBERED: Penn Relays of the past come into view this week I don’t often wander off the topic of public relations and communications on Gregarious. But hey, it’s been a long winter, and here in Philadelphia it’s a special week. Penn Relay week, a time when the track nation comes together to renew old […]

Or how to funnel indignation for the good of a company, crisis, or cause BAITED: Media are hooked by Nugent and Rosen’s political polo play The Secret Service needs to visit Ted Nugent, file charges, and lock him up for suggesting that a second term Obama Administration will either get him killed or put him […]