I talked to Forbes contributor Kimberly Whitler about some of the tactics we recommend to clients, and she featured my advice in an article on how to build a successful social media program. I wanted to point it out on our blog -- not only for the insight she included from me, but because I thought her entire article was a good reflection of our approach to using social media to achieve your business objectives. Take a look.
|GET SOCIAL ON YOUR SIDE: Some advice for structuring |
a successful social media program