If there is one thing that we have learned over the past couple of weeks, it’s that careless use of social media can damage your reputation within a matter of seconds. Whether you are a person or business, politician or average Joe, given the chance, social media can be an equal opportunity reputation destroyer.
OK, so we didn’t just learn that over the past couple of weeks. We’ve learned it over and over again. So why do otherwise seemingly smart people seem to lose all traces of intelligence, or common sense for that matter, as soon as they log in to their favorite social media sites?
Could the false sense of security we get when we sit safely behind a computer make us fall victim to the “that only happens to someone else” syndrome?
Whether you’re a seven-term politician debating whether to send a college girl a shirtless picture of yourself in boxer briefs, or you are a business that understands the importance of proactively managing your reputation, there are a few things about online reputation management we can all learn from @RepWeiner.